In an increasingly fast-paced world, wellness is no longer just about isolated habits—it’s about building intentional routines that support how we live, think, and perform every day. MYCL Wellness (My Conscious Living) is a modern wellness brand designed for individuals who take a thoughtful approach to health, from wellness seekers and biohackers to athletes and high performers. Founded by Matthew Rhoden, MYCL Wellness exists at the intersection of nature and science, offering clean, functional mushroom products crafted to fit seamlessly into daily life.

At the core of MYCL Wellness is a simple but powerful philosophy: “Products designed for the daily rhythms of life.” The brand’s mission is to transform everyday routines into intentional rituals with clean, effective wellness products—each inspired by nature, grounded in science, and created for a specific moment in the day.

A Brand Rooted in Rhythm and Nature

MYCL Wellness was conceived in 2019 from a relentless pursuit to create a better kind of supplement—one that didn’t rely on synthetic shortcuts or overstimulating formulas. After years of formulation, refinement, and testing, the brand officially launched in fall 2025 with a focus on functional mushroom products that feel as good as they are purposeful.

What sets MYCL Wellness apart is its place-based wellness concept. Every product is inspired by a real location on Earth and marked with its geographic coordinates, creating an immersive experience that connects the user to nature in a tangible way. This approach reflects MYCL’s belief in the interconnectedness of all living things and positions wellness not just as something you consume, but as something you experience.

From formulation to packaging, MYCL Wellness is designed to align with how people naturally live—consciously, intentionally, and consistently.

Featured Product: Limitless Mushroom Blend Gummies

One of MYCL’s flagship products is the Limitless Mushroom Blend Gummies, designed to support mental clarity, focus, and sustained energy as part of a daily wellness routine. Inspired by the Catatumbo lightning phenomenon in Venezuela—one of the most powerful natural lightning storms in the world—Limitless represents mental spark, brilliance, and cognitive momentum.

Each serving delivers:

  • 320 mg of whole fruiting body extract, including Lion’s Mane and Cordyceps
  • 180 mg of Cognizin® Citicoline, a clinically studied form of citicoline
  • Additional nootropic ingredients such as DMAE, Phosphatidylserine, Alpha-GPC, and Mucuna Pruriens

The formula is designed to support cognitive performance and energy without relying on synthetic stimulants. With a Tropical Punch flavor, the gummies make daily supplementation enjoyable while fitting effortlessly into morning or mid-day routines.

Clean Ingredients, Conscious Formulation

MYCL Wellness places a strong emphasis on ingredient quality and sourcing. All mushroom products are made using 100% full fruiting bodies, not mycelium grown on grain—an important distinction in the functional mushroom space, as fruiting bodies contain the highest concentration of beneficial compounds.

The brand also avoids common shortcomings seen in competing products, such as poorly sourced ingredients, unpalatable flavors, or limited product offerings. MYCL Wellness works directly with suppliers through its sister brand, allowing greater transparency and consistency in quality.

Most products are:

  • Vegan
  • Organic
  • Gluten-free
  • Designed for daily use

This makes MYCL Wellness suitable for health-conscious individuals looking for clean, reliable wellness solutions that fit into long-term routines.

Solving the Modern Wellness Problem

Many consumers today struggle with wellness routines that feel scattered, overly complex, or dependent on synthetic stimulation. MYCL Wellness was built to offer a more intentional alternative—one that supports energy, focus, immunity, and overall balance without unnecessary compromise.

Rather than positioning itself as a quick fix, MYCL Wellness emphasizes consistency and ritual. The goal is not instant transformation, but sustainable support that helps people feel better over time by aligning wellness with their natural daily rhythm.

Key messages MYCL communicates to its community include:

  • Wellness can feel good and taste good
  • Clean, natural ingredients can be powerful
  • Taking care of yourself doesn’t have to be complicated
  • Routine can feel luxurious, not tedious
  • You don’t need synthetic stimulation to thrive

A Conscious Approach to Everyday Wellness

MYCL Wellness isn’t just another supplement brand—it’s a lifestyle philosophy. Through intentional design, nature-inspired storytelling, and science-backed ingredients, the brand reframes wellness as something deeply personal and experiential.

Whether it’s through mushroom gummies, coffee blends, or future ritual-based products, MYCL continues to build a wellness ecosystem designed to support every phase of the day—morning focus, afternoon energy, and evening restoration.

Ultimately, MYCL stands for a more conscious way of living—where wellness becomes less about chasing outcomes and more about building meaningful, sustainable rituals that support how you live, perform, and feel every day.

Written in partnership with Tom White