Born and raised in an era of rapidly advancing technology, Gen Z has integrated digital tools into nearly every facet of life—including their education. As digital natives, these learners often rely on technology to multitask and add convenience to their learning. With a tendency to be highly self-directed and driven by goals, they leverage digital platforms to learn at their own pace and on their own terms. They prioritize flexibility and accessibility and are quick to turn to online resources for immediate support, whether it’s during a late-night study session or for real-time guidance on challenging coursework.

In addition to convenience, today’s Gen Z learners value authenticity and personal growth. Many of today’s high school and college students view academic support tools as part of their broader personal development, seeing them as a form of self-improvement and self-care. They also expect educational services to connect with their long-term goals, like career preparation and the development of soft skills. To them, tutoring services are not just about acing exams, but also building confidence and resilience as they prepare for future professional endeavors. At the same time, many of those in Gen Z have suffered learning loss in foundational subjects that they need to thrive professionally. 

Gen Z tends to favor an individualized approach over a cookie-cutter solution. Edtech companies such as Link-Systems International, makers of NetTutor, have proven to be ready to meet Gen Z’s unique educational needs. With over two decades of experience, NetTutor has been serving students around the clock since 1996, providing a personalized, one-on-one tutoring experience across every subject. 

NetTutor allows students to engage with live tutors at any time, offering a learning experience that fits Gen Z’s demand for interactive content, rather than passive learning. Tutors use students’ existing knowledge and course materials to guide them, encouraging autonomy and reinforcing their sense of agency. For Gen Z learners, this approach aligns with their desire for relatable, mentor-like figures who support them in achieving not just academic success, but also in navigating their path toward career readiness.

“Gen Z isn’t looking for a one-size-fits-all approach to learning—they want a partner in their academic journey,” said Vincent Forese, President of Link-Systems International. “With NetTutor, we’re empowering students by helping them build confidence and independence in their studies. We’ve always believed in the value of personalized learning, and today’s Gen Z learners have shown us just how vital that tailored approach truly is.” 

Gen Z will continue to reshape how educational technology companies evolve to meet their expectations. Demands for personalized, flexible, and accessible support redefine what academic assistance looks like. Their approach to learning highlights both immediate academic needs and longer-term personal and career development goals. Recognizing these preferences, educational technology providers have the opportunity to align with Gen Z’s desire for growth, resilience, and self-directed learning. By embracing this tailored approach, educators and companies alike can play an integral role in empowering Gen Z to reach their full potential on their own terms.

Written in partnership with Tom White